Ian Quek

Kampungku

Kampungku Website

Scope
Brand & Visual IdentityWebsiteUX Design
RoleCreative Director
ClientKampungku
Year2024
Kampungku Website hero
Overview

Kampungku is a senior clubhouse built to help elderly loved ones age gracefully. I revamped the identity into a warmer, more modern look, with a logo signifying the sunrise of a new day for members, then reworked the website with clearer hierarchy and punchier copy. The result invites prospective families to experience the brand, demonstrates Kampungku's understanding of seniors' individual needs, and builds the trust that drives enquiries.