Anthology

Creative Direction // Website UI/UX Design

Challenge

Anthology, transitioning from an event management company to a creative strategy agency, needed a new visual identity and website UI that reflected its bold, unconventional personality while maintaining professionalism.

Solution

I developed a fresh, engaging brand identity that captured Anthology’s diverse and daring spirit. The new website featured:

• Playful illustrated doodles – Representing the agency’s creative energy and "band of misfits" team culture.

• Bold typography and “eyebrow-raising” copy – Showcasing Anthology’s personality and innovative approach.

• Interactive Career Quiz – A unique, fun feature encouraging potential candidates to engage with the brand.

By balancing technical content with an engaging visual language, I positioned Anthology as an approachable yet highly skilled agency, attracting both clients and top creative talent.