Freelance Projects 2016
A variety of freelance projects completed in 2016.
Creative Concept Development | Graphic & Logo Design | Illustration
The Academy Marketing Design
Client: The Academy Music Centre
Year: 2016
Software: Adobe Illustrator, Adobe Photoshop
The Academy Music Centre is a music school and store in Kota Damansara, Malaysia. The task was to develop a marketing approach and collaterals for their new store. The messaging of the campaign highlighted their unique offerings, as well as their willingness to share the knowledge music with their customers. The artworks included posters, a class calendar, banners, coupons, and t-shirts.
Lumière Fashion Night Key Visual
Client: Sunway University Student Council
Year: 2016
Software: Adobe Illustrator, Adobe Photoshop
Lumière Fashion Night was a first-of-its-kind ever student fashion show hosted by Sunway University. To capture the glamour concept of the event, colours were chosen with the purpose of creating a strong contrast, with the gold texture & colour on black was used to emphasise the affluence and extravagance of the event. A script typeface was chosen to give the visual a sense of craft and style, set against the backdrop of a city skyline as a touch of modernism.
Freshies Night Logo Design
Organisation: Sunway University Student Council
Year: 2016
Software: Adobe Illustrator, Adobe Photoshop
Freshies Night is an annual SUSC event intended to encourage the student cohorts, especially the freshmen, to get together and enjoy a night of entertainment. This would be my second time designing for Freshies Night, taking a different more music festival approach to the look and feel. The theme for the year 2017 was “spectrum”, reflected in the logotype mimicing light passing through a prism on the right of the lockup.
Earthshakers Logo Design
Organisation: Earthshakers Regional Dodgeball Team
Year: 2016
Software: Adobe Illustrator, Adobe Photoshop
The Earthshakers are a Malaysian dodgeball team based in the Klang Valley. Their current logo looked dated, so this project set out to develop a modern and contemporary look to go with the young, energetic team.
Solve The World Concept Art and Book Cover Designs
Organisation: Solve The World Podcast
Year: 2016
Software: Adobe Illustrator, Adobe Photoshop
Part passion project part commissioned work, these artworks were made for an adventure podcast I listen to called Solve The World by creator Dante Stack. We collaborated on the development of some concept art and to design book covers for the paperback print version of the Solve The World podcacst.
